Archive for 'The Fans Perspective'
Fireman Ed – NY Jets unofficial mascot
Posted on 13. Oct, 2009 by Mike Olaski.
There is one thing that unites all NY Jets fans around the world………that being J-E-T-S Jets Jets Jets! Ed Anzalone (better known as Fireman Ed) is a superfan of the New York Jets and one of the most well known National Football League fans. He was the originator of the famous chant and you can [...]
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NY Jets Experience & Social Media
Posted on 13. Oct, 2009 by Mike Olaski.
By far, one of the highlights of our Sport Fan Connection Tour was the September 27th NFL game between the NY Jets and Tennessee Titans. The day began early as we made our way to the wet parking lot to partake in some pre-game tailgaiting. We ran into a great group of guys from New [...]
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Video Interview: Kathleen Hessert – Sports Media Challenge
Posted on 09. Oct, 2009 by Mike Olaski.
As our sports tour has continued to lead through the S.E. USA, we found our way to Charlotte, NC and had the pleasure of speaking with Kathleen Hessert (President of Sports Media Challenge). We discussed the different ways Professional, Semi-Professional and Collegiate athletics are approaching social media and she shared some insights into how some [...]
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NHL Tweetup with @dani3boyz
Posted on 02. Oct, 2009 by Mike Olaski.
Trevor Turnbull sat down with Dani Muccio (@dani3boyz on Twitter) in Farmingdale, NY to discuss the NHL Tweetup concept. They chatted about how the NHL Tweetup started, whether teams have truly embraced social media (and in particular Twitter), which teams are leading the pack and where she sees things going in the future. This video [...]
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The Business of Sports – Networking Event in New York City
Posted on 29. Sep, 2009 by Mike Olaski.
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Watch for @SportFanConnect on redsox.com/fanfotos
Posted on 28. Sep, 2009 by Mike Olaski.
UPDATE: Here’s the photos: http://www.printroom.com/ViewGalleryPhoto.asp?evgroupid=0&userid=fanfoto&gallery_id=1777748&image_id=36&pos=37 http://www.printroom.com/ViewGalleryPhoto.asp?evgroupid=0&userid=fanfoto&gallery_id=1777735&image_id=132&pos=133 http://www.printroom.com/ViewGalleryPhoto.asp?evgroupid=0&userid=fanfoto&gallery_id=1777744&image_id=34&pos=35 Similar to what we experienced at Yankee Stadium, the Boston RedSox also have the “Fan Photo” promotion. As you can see on the attached photos of our ticket stubs, fans can go online to view the photos at http://redsox.com/fanfotos. They then have the opportunity to purchase those prints [...]
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Mobile fan engagement at NJ Devils game
Posted on 26. Sep, 2009 by Mike Olaski.
Between periods at the New Jersey Devils vs Philadelphia Flyers game, we came across a promotion run by Verizon Wireless called “Battle Text”. The participants were handed verizon cell phones and were told to battle head to head on timed trivia questions about the Devils. Great idea, but again, I couldn’t help but wonder why [...]
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Watch for SportFanConnect on http://yankees.com/photoprogram
Posted on 25. Sep, 2009 by Mike Olaski.
UPDATE: Here’s the link to the photo: http://www.printroom.com/ViewGalleryPhoto.asp?evgroupid=0&userid=yankeestruefans&gallery_id=1773193&image_id=26&pos=27 Upon walking into Yankee stadium tonight, we were asked if we wanted our photo taken to be included on Yankees.com. I’ve included a photo of the ticket stub she gave us that told us where to look online. This is a great example of using offline (GameDay) [...]
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Day 3 – Capitals vs BlackHawks (NHL) & Twitter
Posted on 25. Sep, 2009 by Mike Olaski.
Our day began with an afternoon meeting at the ESPNZone with a couple of Sports Social Media thought leaders (Anthony Caponiti and Steve Cobb from Activ8Social). Both of these guys had a ton of insight to offer on the topic based on their own experiences as both fans and through their consulting with their sports [...]
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Safe at Home – Fan Generated Images at Sports Events
Posted on 23. Sep, 2009 by Mike Olaski.
Definitely the best action shot of the night. This play was featured on Sports Centre later that night. It’s always fun to see something on TV you are so familiar with. One thing that quickly became obvious was how many people have cameras. Of course you might be thinking that was obvious already, and it [...]
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